STEKLO (identity project)

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steklo

Non-commercial identity for interactive glass exhibition. It includes logo, posters, video-art and advertisement videos, site, navigation, instagram profile and real instagram masks (@_marama__).

Enjoy!

{ about }

This project represents a large-scale, non-commercial identity initiative, designed for an exhibition bearing the same name. It is a direct reflection of my versatility as a designer, having undertaken all aspects of the design and decoration process, as well as the medium which houses the objects of the exhibition. Each of these elements was meticulously developed and implemented by me, acting as the driving force behind this project.

The primary objective of this project was not merely to create something visually pleasing, but to delve deeper into the realm of visual distortion. From inception to completion, the project was designed to bring to life a study of visual distortion, aiming to push the boundaries of what is traditionally understood as design. The intention was not just to enhance or refine existing design concepts, but to elevate them to the level of art, thus redefining the perceived limits of design itself.

This project didn't restrict itself to a single sphere of design. Rather, it was an exploration of various different areas within the field of design and contemporary art. It encompassed a wide array of elements including Identity, motion, 3D, graphics and layout. In doing so, it offered a broad perspective on the expansive potential that design holds in the realm of art.